Vida & Estilo Hospitality Group returns for the Third Consecutive Year at Formula 1 Miami Grand Prix

Revving Up the Culinary Experience: VEHG’s Return to Formula 1 Miami Grand Prix

Miami, FL. April 2024 – Vida & Estilo Hospitality Group (VEHG) proudly announces its third consecutive participation in the highly anticipated Formula 1 Miami Grand Prix, scheduled for May 3-5.

Building on the success of previous years, Vida & Estilo Group is excited to introduce an expanded lineup of culinary offerings, featuring Havana 1957, Cortadito Coffee House & Cafe Americano, alongside new additions Oh! Mexico & Barsecco.

Taking center stage in the renowned The Beach zone, VEHG is set to transform the Beach House Market. This transformation will cater to the discerning tastes of F1 enthusiasts, offering a diverse range of cuisines including Cuban, Mexican, American, along with coffee and three race-themed cocktails: The Prancing Horse, Smooth Operator (mocktail) & Barsecco’s Racing Lane. The signature drinks will be accessible before the race weekend at Barsecco in Brickell,  Miami and throughout the event at The Beach Zone.

We are thrilled to once again be a part of the marquee event of the year in Miami,said Matias Pesce, CEO and Owner of VEHG.Our participation underscores our commitment to showcasing the vibrant culinary landscape of Miami on a global stage. With an array of culinary delights we aim to elevate the Formula 1 Miami Grand Prix experience for all Beach Market attendees.”

These delectable offerings will be available for all fans with a General Admission Campus Pass as they have the opportunity to take in everything the Miami International Autodrome has to offer alongside the on-track action. 
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Commenting on the collaboration with Vida & Estilo Hospitality Group, Sal Ferrulo, Executive Vice President of Sodexo Live!, stated, ‘We look forward to expanding our work with Vida & Estilo Hospitality Group to bring more of their diverse concepts to fans for this third year of racing. Their concepts exemplify what’s so exciting and unique about the Miami dining scene, and their expanded offerings will continue to resonate with this global fanbase.‘”

Havana 1957 General Manager, Javier Oquendo is excited about gearing up for its third consecutive appearance during race weekend: I am thrilled to once again bring the authentic flavors of Cuban Cuisine to this prestigious event. We are dedicated to providing race fans with an unforgettable culinary journey that celebrates the rich heritage & traditions of Cuban culture.

From authentic Cuban Cuisine and Mexican flavors, to mouthwatering burgers, pizza, gelato and premium coffee, Vida & Estilo Group assures an extensive culinary selection designed to please every taste bud.  

Honored to showcase the vibrant flavors of Miami’s culinary scene to race enthusiasts from around the world, Corporate Chef Alex Martinez stated: “As a Chef representing Vida Estilo Hospitality Group, this event provides us with an incredible platform to share our passion for food and hospitality, and we’re excited to create memorable experiences for all attendees.” 

As VEHG continues to cement its reputation as a leader in hospitality and culinary innovation, its participation in the Formula 1 Miami Grand Prix serves as a testament to its dedication to excellence.

By bringing together a diverse range of gastronomic offerings, Vida & Estilo Hospitality Group aims to delight racegoers and contribute to the electrifying atmosphere of this world-class event.

For more information about Vida & Estilo Hospitality Group and its participating establishments visit



The FORMULA 1 CRYPTO.COM MIAMI GRAND PRIX, established in 2022 on the FIA Formula 1 World Championship calendar, is the premier culmination of world-class racing, fan experience, entertainment and hospitality, located in the heart of Miami Gardens, Florida. Recognized as Best New Event of 2022 by Sports Business Journal and now entering its third year, the event is hosted by South Florida Motorsports (SFM) at the Miami International Autodrome, a 19-turn, 3.36-mile track within the complex of Hard Rock Stadium, the home of the legendary Miami Dolphins NFL team.

In its first two years, the race attracted more than 240,000 attendees across both weekends and provided an additional tourist boost and economic impact to local businesses in the greater Miami region totaling $798 million. SFM and Formula 1 have also worked closely to engage with and support the local Miami Gardens community, providing over 1,500 tickets for residents, creating a STEM education program through F1 in Schools, offering event internships for local students and featuring 14 local community restaurants on Campus during race weekend each year.

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About Vida & Estilo Hospitality Group

Vida & Estilo Hospitality Group (VEHG), translating to “Life and Style,” has been a leader in the hospitality industry since 1996. With a diverse portfolio of restaurants offering Cuban, Mexican, Italian, American, and Japanese cuisines, VEHG is one of South Florida’s largest hospitality groups. Recognized among the top 25 most influential independent restaurant groups in America, VEHG operates over 20 dining establishments in Miami and three in Las Vegas, including full-service restaurants and Cuban Coffee Shops. Comprising industry professionals, VEHG seamlessly combines traditional, lifestyle, and nightlife concepts to create unique and memorable dining experiences. With a proven track record of success, VIda & Estilo Hospitality Group stands as a beacon of innovation and excellence in the US hospitality landscape.